This course features a detailed exploration of effective investor relations, an essential aspect of managing a public company. Participants will benefit from learning how to construct a robust value proposition and effectively communicate it to investors. The course covers critical topics such as conducting earnings calls, handling SEC filings, organizing shareholder meetings, and executing initial public offerings. Additionally, it delves into the nuances of managing investor expectations and regulatory compliance. This online self-study CPE course is beneficial for professionals looking to enhance their company's investor relations, ensuring clear and compliant communication with the investment community, and effectively presenting the company's financial narrative. The knowledge gained will empower participants to navigate the investor relations landscape confidently, ultimately contributing to their company's success.
Learning Objectives
• Recognize the components of the investor relations officer position.
• Specify the methods available for improving the value proposition of a business.
• Identify the methods used to communicate with the investment community.
• State the methods used to comply with Regulation FD.
• Cite the participants in and contents of an earnings call.
• Specify the circumstances under which guidance is used and not used.
• State the reasons for and applicability of a safe harbor provision.
• Cite the information to include in and features of an investor relations website.
• Identify the participants in and purpose of the sell side and buy side.
• Specify the investing strategies used by investors.
• Cite the short selling methods used, and how to deal with short sellers.
• Identify the listing requirements for the major stock exchanges.
• Specify the techniques used to manage shares.
• Identify the contents of the financial statements and various SEC filings.
• Identify the activities required to plan for and conduct an annual meeting.
• Cite the steps and special rules involved in an initial public offering, as well as alternative ways to go public.
• Specify the concept of restricted stock and how it can be avoided.
• Recognize the rules pertaining to the sale of shares under Rule 144.
• State the participants in a road show, and note how it is conducted.
• Identify the different types of investor relations services that are available to a company.
• Recognize the predictive capabilities of share performance measurements, and the analysis uses to which they can be put.
Major Topics
Introduction to Investor Relations
Communicating the Message
The Earnings Call
The Forward-Looking Statement
The Sell Side and the Buy Side
Short Sellers
Share Management
Annual Meeting Planning and Voting
The Sale of Restricted Stock
Third Party Investor Relations Services
